Students may desire a minor in marketing to facilitate careers that involve managing exchange relationships between producers and consumers.
| A minor in marketing includes the following courses: |
| MKT 301 |
Principles of Marketing |
3 hrs. |
| and 18 hours selected from the following courses |
18 hrs. |
| MKT 315 |
Sales Management and Professional Selling |
|
| MKT 325 |
Legal and Ethical Issues of Marketing on
the Internet |
|
| MKT 332 |
Buyer Behavior |
|
| MKT 342 |
Promotional Strategy |
|
| MKT 343 |
Marketing Research Design |
|
| MKT 405 |
New Venture Strategies |
|
| MKT 410 |
Transportation and Logistics |
|
| MKT 414 |
Marketing Emerging Technologies |
|
| MKT 415 |
International Marketing |
|
| MKT 420 |
Services Marketing |
|
| MKT 470 |
Marketing in an Electronic Environment |
|
| MKT 475 |
Advanced Marketing Seminar |
|
| MKT 480 |
Marketing Management |
|
| MKT 490 |
Special Projects |
|
|
21 hrs. |
